Ditaran, 360° Immersive Dome
The largest immersive dome experience established in Armenia
Ditaran, when translated, means 'observatory' in Armenian. This new, 360 experience bring a modern form of entertainment and education to tourists and locals alike.
The focus on the immersive space is expressed by using beams of light and shadows, as well as additional graphic details and color combinations. These lights and shadows are reflected in the logo with a gradient that moves through the letters. We designed logos in three languages, with custom-type design work for the Armenian logo. Merchandise and advertising offered additional opportunities to express the new visual identity.
Creative Direction
Peno Mishoyan
Graphic Design
Khachig Charshafjian, Maria Badasian, Veronica Melik-Mouradyan
Motion Design
Maria Badasian
